Press Coverage That Put Hiking Yoga on the Map

How national and local press helped introduce Hiking Yoga Adventures to a wider audience, and why those historic links still matter for the brand today.

Date

November 3, 2023

Category

Press

Reading time

5 min

Overview

Hiking Yoga did not spread only by word of mouth. Early press coverage explained the concept, showed the outdoor format, and sent curious readers to city classes. Those stories remain part of the brand’s public record and backlink history.

Why the coverage mattered

Press helped people understand that Hiking Yoga was not a gimmick class. It was guided outdoor fitness: trail hiking plus yoga at overlooks, led by certified instructors across multiple cities.

From LA roots to multi city growth

Los Angeles was an early market that reporters could see in action. From there, the same format expanded to Dallas, San Francisco, San Diego, Portland, and retreat travel in Mexico. Coverage followed the growth story as much as the workout.

What still holds up

Historic articles and links still send people looking for outdoor yoga that actually includes hiking. What those stories got right:

  • Trail cardio paired with overlook yoga
  • Beginner friendly pacing and clear meet points
  • Multi city availability beyond a single local studio
  • A brand story rooted in real outdoor sessions

Looking ahead

The website rebuild keeps that press history visible while making Classes, Cities, and Journal easy to book and browse. The product on the trail is still the same idea reporters wrote about: hike, stretch, breathe outdoors.

Want the current version of the story? Browse Cities for local classes, or book a format on Classes and experience Hiking Yoga first hand.

Notable Press Coverage

Hiking Yoga has been featured by national and regional outlets. Select an outlet to learn more.

Coverage Timeline

2009

Early Features Local and regional outlets discover the concept on Bay Area trails.

2012 to 2015

National Spotlight The New York Times, Oprah, and TODAY feature Hiking Yoga as a fresh fitness trend.

2016 to 2020

Expansion Coverage Los Angeles Times, San Francisco Chronicle, and SELF cover city launches nationwide.

2026

Still Going Strong A new generation discovers Hiking Yoga through press archives and word of mouth.

Want to know the full story?

Learn how Hiking Yoga started, who leads our sessions, and why outdoor wellness has been our mission for over 15 years.

Read Our Story